LED Lightsource (2010)
A friend of mine imported LED light bulbs wholesale to the States but wanted to take a shot at selling retail online. He approached me to build his entire online store - page designs, product shots, image retouching, and wiring the CMS. To keep costs low, a colleague and I chose to use the free Magento platform and gave him a few options for Magento themes. I recommended to keep things simple, so that I could push more emphasis through imagery, promotions, and product shots.